In the fall of 2026, a fashion story unfolded in London, where the rain held off just in time for a remarkable private showcase. This event marked the beginning of a new chapter for the brand A Letter, formerly known as Aletta, and it was a sight to behold.
The collection, crafted by Freddy Coomes and Matt Empringham, was an artistic exploration of materials, particularly the delicate crepe used to create paper flowers. Their obsession with deconstructing and reimagining materials took center stage, creating a unique and fragile beauty.
Coomes described it as a natural progression of their previous work with paper, but this time, the fragility was amplified. The duo, with their backgrounds at JW Anderson and Loewe, respectively, under the guidance of Jonathan Anderson, were crafting a fresh and exciting future for London's fashion scene.
The runway showcased a stunning contrast of lightweight and heavier pieces. The gossamer sheets were transformed into a mint-colored top and a cream dress, both cocooning black brassieres made from the same ethereal material. A standout piece was the polka dot skirt set, meticulously crafted with hole-punched sheets layered upon each other.
These ethereal creations were balanced by more substantial designs, such as knit sweaters with rolled hems and A-line satin dresses. The collection's versatility was evident, with pieces available at Dover Street Market, ensuring a wider audience could experience their unique vision.
But here's where it gets intriguing: amidst this delicate collection, there was one plain black cotton T-shirt, boldly printed with a large 'A.' It served as a lighthearted reminder of their brand's evolution, prompting the question: If Coomes and Empringham were to choose a letter to represent themselves, which would it be?
Coomes's answer was straightforward: 'F,' as it's the first letter of his name. Empringham, on the other hand, chose 'H' for its sound, a decision shrouded in a bit of mystery.
This collection, on display until Sunday, is a testament to exceptional craftsmanship. It invites you to get up close and personal, to appreciate the intricate details and the story behind each piece.
And this is the part most people miss: fashion is not just about the clothes; it's about the story, the inspiration, and the journey. A Letter's collection is a perfect example of how fashion can be both an art form and a narrative, leaving a lasting impression long after the runway show ends.
What do you think? Which letter would you choose to represent your fashion journey, and why? Feel free to share your thoughts in the comments below!
